IMANE MARGOM; MOHAMMED BEN AMAR. Influencer marketing : The Fisherman’s model VS the Customer-centric’s model. International Journal Of Applied Management And Economics, [S. l.], v. 2, n. 04, p. 219–233, 2023. DOI: 10.5281/zenodo.10082314. Disponível em: https://www.ijame.com/index.php/IJAME/article/view/34. Acesso em: 27 jun. 2025.